Resident Culture is seeking a Part-Time Social Media + Marketing Coordinator
Resident Culture is a fast growing, family-owned and operated brewery in the Plaza Midwood neighborhood of Charlotte, NC with taproom locations in South End and Uptown. We have a strong focus on carefully crafted lager beer, assertive hop forward ales, fruited sours, and barrel aged stouts and mixed culture ales. We consider our beer quality to be extremely important, but secondary to how we treat our team members and the human connections we make and foster. We highly value each of our team members and have created a tight community amongst our staff and are looking to expand our team by adding a part-time Marketing Coordinator. In addition to finding someone with the necessary professional skills and experience we are principally looking for individuals who are good fits with our company culture and core values.
We’re on the hunt for an entry-level Part-Time Social Media + Marketing Coordinator to join our team and support the Creative and Marketing team and contribute to existing programs while assisting with the development of new initiatives aligned with the company goals. We take a ton of pride in our work here and are looking for folks who rejoice in the details and creative problem solving. The ideal candidate will have experience with a range of marketing functions, including graphic design, communications, branding, digital, and social media.
Responsibilities:
- Support the Director of Marketing in establishing and evaluating marketing strategy by assisting with setting objectives, organizing and updating promotional calendars, and coordinating event and marketing information and deliverables.
- Assist with social media marketing, including development of content, copy, and assets, as well as community management/engagement.
- Development of digital/print assets and marketing collateral, including, but not limited to merchandise mock-ups, signage, and social media graphics.
- Coordinate marketing meetings, including assisting with scheduling, agenda development, preparation of meeting materials, and notetaking.
- Assist with communication of campaign objectives, timelines, and deliverables to departments and provide instructions for usage and promotion.
- Conduct research and assist with merchandise planning/ordering, consumer insights, and reports, including analyzing and summarizing data.
- Assist Digital Sales and Marketing Manager with inventory management, ordering, and coordination of new materials when necessary.
Required Skills + Qualifications:
- Experience in marketing coordination or similar role
- Graphic design experience and knowledge of design tools (i.e. Illustrator, In-Design, Canva, etc.)
- Knowledge of traditional/digital marketing, content marketing, and social media marketing
- Experience using social media management platforms for scheduling and analysis tools (i.e. Meta, SproutSocial, etc.)
- Proficient and frequent user of social media platforms (Facebook, Instagram, TikTok, etc.)
- Working knowledge of project management tools (i.e. Asana, Trello, Monday, etc.)
- Excellent communication, organization, and time management skills
- Experience with basic website maintenance, Shopify, and Mailchimp a plus
- Available 20 hours per week (up to 24 hours) Tuesday-Thursday; on-site.
If interested please email your resume, cover letter, at least two references + portfolio (if available) to our Director of Marketing at [email protected] with the subject line “Part-Time Social Media + Marketing Coordinator.”
Resident Culture is an equal opportunity employer and does not discriminate based on race, color, religion, national origin, age, gender, gender expression, sexual orientation, disability, marital status, military status, or political ideology in any of our activities or operations (and expect you to do the same).
